Sir David Tweedie (Chairman of International Accounting Standards) once said, “Accounting is a primitive subject still. There are lots of things we haven’t got right. Much decision making and many businesses sit uncomfortably in the framework of the traditional accounting model, which is a creation of the manufactoring era … balance sheets are like haggis, if you knew what went into it you wouldn’t touch it”.
So what’s the solution? Should all business owners go out and take a degree in accountancy so you can run your business on valid and relevant info? No, its simple really – we just need smarter business tools and this is where Xero comes in…
http://www.drury.net.nz/2007/03/06/xero/
“Xero is an online accounting solution for small businesses, delivered on a Software as a Service (SaaS) basis. I believe it is one of the biggest market opportunities out there and a global opportunity we can credibly go after from New Zealand.
We’ve been heads down on this for some time. We have a number of beta customers on board and will soon move into a limited release. A challenge for SaaS offerings is building out operational capability. As the software is getting to where we need need it we are now beginning to now ramp up that investment so we can deliver a customer experience in line with the quality of the software. For that reason we’re bringing in customers in small batches, learning where they need guidance, rinse and repeat.
Xero is all about people. Making a difference to the people that run small businesses and providing an opportunity for our best talent to build a world class company. The next step in my career is to build a long term company and culture that attracts and fosters talent, to earn export revenue.
Xero is design led. We recruited early some of the top interaction designers we could find Philip Fierlinger and Grant Robinson.
We’ve put an awesome technical team in place with Craig Walker, Kirk Jackson, Andrew Butel, Fletcher Brown, Adam Burmister and Jeff Wegesin.
We’ve invested heavily in product management and customer care with an exceptional group of customer advocates: Michelle Perera, Andy Leeb, Catherine Walker (Orange Girl), Catherine Robinson, Donna Wylie, Larissa Paris and Louise Roebuck.
We managed to attract Kate McLaughlin from the National Business Review to run Xero marketing and communications and the very talented Darryl Gray is in house brand guy.
Small business accounting identity Hamish Edwards brings the domain expertise to ensure what we deliver is not only technically world class but really does improve the performance of a sector that makes up 95%+ of all businesses.
It’s early days but we think we’re doing something special. “
Check it out: www.xero.com